Logo Usage Guidelines
Colors
The colors of green and orange comprise one of the most distinguishable elements of the University's identity. Official colors are Pantone 347 (green) and Pantone 165 (orange).
| UND Green | Pantone 347 | CMYK 93, 0, 100, 0 | RGB 0, 154, 68 |
|---|---|---|---|
| UND Orange | Pantone 165 | CMYK 0, 70, 100, 0 | RGB 255, 103, 31 |
Options
Primary Logotype
Designers may choose from the color variations listed in order of preference.
Vertical Logotype
The vertical UND Aerospace logo should be used when horizontal space is limited, or when the UND Aerospace logo must be placed in a grouping of other logos, such as sponsorship or partnership listings.
The UND Aerospace Logo must be surrounded on all sides by clear space. The clear zone should be no less than 1 inch, or half the height, of the UND Flame Logo. Do not print graphics, rules, typography, or other elements in the clear zone area.
For the greatest impact and readability, a minimum logo size has been established. The size of the UND Aerospace Logo should not be less than 1.5 inches in length and proportions should not be altered.
Maintaining the integrity of the UND Aerospace logo system is important. The logo must be presented in a clear, consistent, and effective manner. All marks within the logo may not be redrawn, reproportioned, or modified in any way. The following guidelines are applicable at all times for the UND Aerospace logo:
- Do not modify, crop, or alter in any way
- Do not recolor
- Do not outline, emboss, bevel, or add other special effects
- Do not cover or overlap the logo with text or other graphic elements
- Do not rearrange elements within the logo
- Do not change or use lowercase typefaces
- Do not distort the original proportion
Samples
| Unapproved Color Combinations |  |
|---|---|
| Rearranged Logotype |  |
| Altered Typeface or Effects |  |
| Distorted Proportions |  |
Department Logo Downloads
In addition to the UND Aerospace logo above, each department has two logos, one for external (primary) use and one for internal (secondary) use. If you need more information, please refer to UND's unit logo usage guidelines.
Desktop Background Downloads
UND Aerospace has created several images for use as computer desktop backgrounds. Feel free to download and use on your computer.
